It has been said that products are only 25% of what a company sells. So, what's the remaining 75%? A feeling. Customers buy products not just for their functionality but also for how those products make them feel.

Communication, Marketing Strategy, Customer SuccessSasha CollingtonOctober 19, 2020customer, experience, sales, journey, buyer, business

Ask the Experts : Visual Merchandising Insights

While the visual merchandising industry has always been working in a dynamic environment, these days present some great challenges never seen over the past 80 years. We thought our partners and others in the industry would like to hear from peer industry experts.

Communication, Customer Success, Marketing Strategy, Visual CommunicationJason SchoepkeOctober 15, 2020Workplace, visual, merchandising, covid, customer, experience, retail, retailers, stores

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