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What makes a good leader? And how can you improve your leadership style? We speak to Michael Smets, Professor of Management, at Saïd Business School at the University of Oxford, for his advice and tips on leading a team during these unusual times.
Read MoreIn today’s world, visual storytelling is an essential way of communicating your brand’s message and values. We talked to founder and chief evangelist at Rule29, Justin Ahrens, about the power of narrative marketing and how authenticity and defining your brand’s story can help you stand out in an overcrowded marketplace.
Read MoreIn his compelling speech, Draper pitches the idea of not just a wheel, but a carousel of memories, which allows us to “travel…back home again to a place where we know we are loved.” In this iconic scene, we see the power of engaging customers through emotion.
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